| Concept Code | Concept Name | Number of Events |
| D | Leadership skills | 50 |
| B | Financial literacy | 40 |
| A | Technical | 38 |
| E | Negotiation | 36 |
| F | Innovative | 36 |
| G | Interpersonal communication | 34 |
| H | Prospecting | 32 |
| C | Client relationships | 32 |
| I | Conceptual relationships | 30 |
| J | Expertise | 18 |
| K | budgeting | 16 |
| L | Team work | 14 |
| M | Problem solving | 14 |
| N | Presentation | 14 |
| O | Customer relationships | 8 |
| P | Initiating and building relationships | 8 |
| Q | Credibility | 6 |
| R | Dialogue | 4 |
| S | Motivating skills | 4 |
| T | Understanding own organization | 2 |
| U | Creating customer value and pricing | 2 |