Profile	Description	Number of respondents	(%)
Age	18 - 29	212	40.7
	30 - 39	134	25.7
	40 - 49	95	18.2
	50 and above	79	15.4
Gender	Male	308	59.2
Gender	Female	212	40.8
Education level	High school	181	34.8
	Bachelor Degree	202	38.9
	Master’s Degree	85	16.3
	Doctoral Degree	52	10.0
Income per month	Less than 5000 SAR	102	19.7
	5000 - 10,000 SAR	171	32.9
	10001 - 15,000 SAR	155	29.8
	15,001 SAR and over	92	17.6
Attitudes towards wearing a fake product if people can’t recognize it’s fake	Probably no	200	38.5
	Not at al	165	31.7
	Probably yes	115	22.2
	Certainly yes	40	7.6