Activity | Number | Category of Subjects Involved | Number of Subjects Involved | Average Time per Each | Output |
RESEARCH SETTING PHASE | |||||
Preliminary meeting | 1 | Directors’ associations categories, revenue managers, hoteliers | 11 | 1 h 30' | Legitimacy, consent, and information on research |
Focus group | 1 | Directors’ associations categories, revenue managers, hoteliers | 8 | 2 h | Qualitative information on RM in the destination of Bellaria-Igea Marina for the preparation of the instruments research. |
RESEARCH DEVELOPMENT PHASE | |||||
Interview | 3 | Revenue managers | 3 | 1 h 45' | Qualitative information on RM in Bellaria-Igea Marina on the role of revenue manager at the hotels in the area |
Questionnaire | 203 | Hotel managers and those considered by them to be involved | 47 respondents, among which 39 were useful questionnaires | 30' - 40' | Qualitative and quantitative information on RM in Bellaria-Igea Marina |