| Variables | Range | Percent |
| Age | Below 25 years | 18.3 |
| 26 - 35 years | 53.3 | |
| 36 - 45 years | 24.2 | |
| 46 - 55 years | 2.5 | |
| Above 55 years | 1.7 | |
| Gender | Male | 60.0 |
| Female | 40.0 | |
| Education | Primary or below | 3.3 |
| Ordinary level | 8.3 | |
| Advanced level | 36.7 | |
| University | 45.0 | |
| Postgraduate and above | 6.7 | |
| Income (in TShs) | Below 100,000 | 10.0 |
| 100,000 - 600,000 | 50.0 | |
| 600,000 - 900,000 | 21.7 | |
| 900,000 - 1,300,000 | 11.7 | |
| 1,300,000 - 1,500,000 | 3.3 | |
| Above 1,500,000 | 3.3 | |
| Length of using | Less than 1 year | 15.8 |
| 1 - 3 years | 25.0 | |
| 3 - 5 years | 15.0 | |
| More than five years | 44.2 |