FREQUENCY

PERCENTAGE

RANK

Immunization mini-drama for measles: VO narration with shots of people

15

6.5

1

Airtel musical & dance mini-drama “Be bold, be great, be famous, …be ‘Zambitious’ advert featuring Mampi, University graduates, & celebrities”

15

6.5

1

Airtel “Get five times what you spend” advert with VO graphics footage with narration

13

5.7

3

MTN “your call” mini-drama featuring national soccer coach Herve Renard & actor

10

4.3

4

Energy Regulation Board invitation for people to comment on ZESCO’s application for tariff increases

8

3.5

5

“Renown”

8

3.5

5

Lotto lottery musical advert with song in vernacular with graphics & narration

7

3

7

Airtel “Club Z” promotion - VO narration with TV card & play of “be cool. Be Zambitious”

7

3

7

Boom detergent paste “Spirit of Zambia” advert featuring Dr. Kenneth Kaunda & Emmanuel Mayuka

5

2.2

9

Grapemax with aloe vera soft drink dramatization advert: TV graphics & shots plus dialogue

5

2.2

9