Variables | Code | KMO | Bartlett’s Test (Sig.) |
Functional Value | FV1 | 0.700 | 331.770 |
(FV) | FV2 |
| 0.000 |
| FV3 |
|
|
Emotional Value | EV1 | 0.728 | 483.200 |
(EV) | EV2 |
| 0.000 |
| EV3 |
|
|
Social Value | SV1 | 0.729 | 762.442 |
(SV) | SV2 |
| .000 |
| SV3 |
|
|
Relationship Support | RSV1 | 0.736 | 569.797 |
Value (RSV) | RSV2 |
| 0.000 |
| RSV3 |
|
|
Price Value | PV1 | 0.752 | 802.178 |
(PV) | PV2 |
| 0.000 |
| PV3 |
|
|
Product Involvement | PIV1 | 0.745 | 664.824 |
(PIV) | PIV2 |
| 0.000 |
| PIV3 |
|
|
Purchase Intention | PI1 | 0.728 | 550.173 |
(PI) | PI2 |
| 0.000 |
| PI3 |
|
|
Total |
| 0.883 | 5222.001 0.000 |