| N | Mean | SD | |
Statistic | Statistic | SE | Statistic | |
Brand familiarity | 48 | 4.7105 | 0.24123 | 1.48702 |
Brand attitude | 48 | 5.2281 | 0.19521 | 1.20336 |
Brand commitment | 48 | 4.6105 | 0.26336 | 1.62344 |