Type of variable | Variables | Mean | Standard deviation | Level | Order |
Independent variables | Strategic orientation | 3.72 | 0.28 | High |
|
| Market orientation | 3. 90 | 0.37 | High | 1 |
| Technology orientation | 3.83 | 0.50 | High | 2 |
| Entrepreneurial orientation | 3.43 | 0.56 | High | 3 |
Mediating variable | Innovation | 3.73 | 0.70 | High |
|
| Incremental innovation | 3.80 | 1.03 | High | 1 |
| Radical innovation | 3.66 | 0.92 | High | 2 |
Dependent variable | Organizational performance | 3.95 | 0.40 | High |
|