| model | Non-normalized coefficients | Normalization coefficient | T | Sig | ||
| B | Standard error | trial version | ||||
| User use intention model | constant | 3.802 | 0.045 | - | 84.426 | 0.000 |
| Perceived benefits | 0.468 | 0.045 | 0.481 | 10.592 | 0.000 | |
| Security risk | −0.427 | 0.045 | −0.433 | −9.584 | 0.000 | |
| The group affects | 0.374 | 0.045 | 0.385 | 8.228 | 0.000 | |
| Marketing Promotion | 0.205 | 0.045 | 0.213 | 4.840 | 0.000 | |
| Product innovation | 0.406 | 0.045 | 0.415 | 9.067 | 0.000 | |