No.

Attribute

No.

Average score of importance

Standard deviation of score

Coefficient of variation

1

Reliability in preventing pregnancy

13

5.00

0.000

0.000

2

Access to adequate information about product

13

4.92

0.277

0.056

3

Ease of inserting item into body

11

4.64

0.924

0.199

4

Low travel costs to pharmacy or clinic

12

4.50

1.243

0.276

5

Availability of product locally

13

4.46

1.198

0.269

6

Affordability and price

12

4.42

1.379

0.312

7

Confidentiality and no embarrassment

12

4.33

1.073

0.248

8

Safety in terms of minimal side effects

12

4.25

1.422

0.335

9

Comfort in having item inside body

12

4.17

1.528

0.366

10

Acceptance by male partner or spouse

13

3.77

1.691

0.449