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| Content | Activities | Assignments | |
| 7 academic hours per lecture day |
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| WEEK 1 | Day 1 | 1. Introduction to Healthcare Generation 2. Lecture Overview and Expectations 3. Technology Overview 4. Egypt Healthcare Analysis 5. Introduction to Design Thinking and Lean Entrepreneurship | - Game: What is Innovation? - SWOT Analysis of the Egypt Healthcare System - Opportunities and Challenges | Participant Introduction Sheet prior to Lecture. Individual Assignment: Come up with 5 “unmet clinical needs” in a selected medical speciality (e.g. cardiology, radiology, surgery, …) |
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| Day 2 | 1. Assignment Discussion “Unmet Clinical Need” 2. Value Proposition Canvas 3. Business Model Canvas 4. Innovation Theory | - Business Model Canvas Exercises - Prototyping and Minimal Viable Product Exercise | Group Assignment: Complete Business Canvas on one of the selected ideas. Identify customer and create a Value Proposition Canvas for each customer. |
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| Lecture | Break |
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| Day 3 | 1. Discuss first Group Assignment-group presentations 2. Introduction to Innovation problems and barriers 3. Lean process development 4. Entrepreneurial issues 5. Conceptual Blockbusting 6. Types of Innovation Presentation | - Canvas Exercises - several games and exercises on Conceptual Blockbusting - “Types of Innovation” game | Group Assignment: Refine the Business canvas. Identify 3 - 5 Key Opinion Leaders in each customer segment and conduct interviews. Record the changes and update the Canvas. Create a short presentation and Promotype (e.g. Cartoon) and an Elevator Pitch description. |
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| 4 WEEK | BREAK |
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| WEEK 2 | Day 1 | 1. Presentation and discussion of group assignments 2. Lecture on Intellectual Property and Patents 3. Introduction to Innovation Financing 4. Blue Ocean Strategy | - Lean Startup exercise and game - Exercise and game to Blue Ocean Strategy directly applied to the group assignment | Group Assignment: Prepare a onepage statement on Innovation Segments of the groups product/service idea. Compare your product/service with the competition. Prepare a Blue Ocean strategy |
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| Day 2 | 1. Presentation and discussion of the group assignments 2. Introduction to Innovation Games 3. Leadership Issues 4. Wrap-Up and Summary | - Teambuilding Exercise - Two Innovation Games - Canvas-game with “Constraints” | FINAL Group Assignment: - 10 Page documentation of product/service - Presentation file for 12 Minutes - Marketing/Product pitch |
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| Lecture | Break |
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| Day 3 | 1. The “9” most important slides of the lecture 2. Presentation of the FINAL Group Assignment 3. Discussion on viability and realization potential | - Written Test (60 Minutes) - Presentation of results |
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