F: COMPETITIVE ADVANTAGE

Please rate how the performance of your company compares with competitors over the past 3 years in the following areas:

KEY: Far Below Average = 1 Below Average = 2 Average = 3 Above Average = 4 Far Above average = 5

1

2

3

4

5

1

Profitability

2

Capacity utilization

3

Customer patronage

4

Product quality

5

Development of new products