| Variable | Male athletes (%) (n = 220) | Female Athletes (%) (n = 24) | Total (n) (N = 245) |
| Featured on the Cover | |||
| Present | 88.1 | 64.0 | 220 |
| Absent | 11.9 | 36.0 | 25 |
| X2 = (1, N = 245) = 11.88, p = 0.003 V = 0.21 | |||
| Posed | |||
| Present | 79.6 | 96.0 | 191 |
| Absent | 20.4 | 4.0 | 54 |
| X2 = (1, N = 245) = 20.1 p = 0.01 V = 0.18 | |||
| Shown in action | |||
| Present | 24,6 | 16.7 | 58 |
| Absent | 75.4 | 83.3 | 187 |
| X2 = (1, N = 245) = 1.3 p = 0.97 V = 0.05 | |||
| Pictured in team uniform | |||
| Present | 66a | 20.8b | 150 |
| Absent | 34c | 79.2d | 95 |
| X2 = (1, N = 245) = 26.1 p = 0.002 V = 0.21 | |||
| Provocative dress | |||
| Present | 11.9a | 83.3b | 46 |
| Absent | 88.1c | 16.7d | 199 |
| X2 = (1, N = 245) = 91.6 p = 0.000 V = 0.40 | |||
| Focus of Lead Story | |||
| Yes | 86.8 | 62.5 | 213 |
| No | 13.2 | 37.5 | 32 |
| X2 = (1, N = 245) = 10.9 p = 0.20 V = 0.15 | |||