Method | Frequency (entrepreneurs) | General comment | |
SMEs | FIs | ||
Television | 26 (52%) | Needs timing, | Costly |
Radio | 21 (42% | Limited time | Costly |
Newspapers | 16 (32%) | News preference | Costly |
Door-to-door visits | 33 (66%) | Intact clarification of issues is possible | Effective but energy and time-consuming |
Leaflets and brochures, magazines | 8 (16%) | Written in English need a certain level of literacy; less detailed | Less costly, easy to administer |
Internet | 11 (22%) | Educated can understand, limited availability of computers | Costly in terms of internet bundles, although not analyzed |
Publications | 2 (4%) | Only the educated can understand the information contained in | Rarely used, less effective for reporting purposes |