Of tweets posted by an individual (n = 548), the profile mentioned…

n

%

Being a parent (e.g. mother or father)

52

9.5

Being a journalist or member of the press

45

8.2

Being a physician (e.g. medical doctor, M.D., D.O., resident)

40

7.3

Religion or spirituality (e.g. scripture, prayer, God)

24

4.4

Being a nurse or allied health worker

18

3.3

Being a health educator

12

2.2

Politics (e.g. political affiliation)

5

0.9

Being an epidemiologist

4

0.7

Being a dentist or dental professional

1

0.2

Being a child (e.g. son or daughter)

0

0.0

Of tweets posted by an organization (n = 404), the profile explicitly mentioned being a…

n

%

Health information provider

176

43.6

Business (e.g. company, franchise, store, product, or service)

151

37.4

Non-profit/advocacy group

67

16.6

Healthcare organization

54

13.4

City, state, or federal government

19

4.7

News or media organization

17

4.2

Non-health-related advocacy group

10

2.5

School or school district

8

2.0