Category

Variable

Mean

S.D.

FUV

Physical facilities are complete

3.84

0.935

FUV

Prices are reasonable

4.01

0.915

FUV

Good hygienic conditions

3.86

0.950

FUV

Security for accommodation and activities is guaranteed

3.76

0.953

SEV

Service staff are well-dressed and mannered

3.88

0.814

SEV

Service staff have good attitudes

3.75

0.788

SEV

Service staff work efficiently

3.83

0.874

SEV

Personalized services and advice are good

3.92

0.828

SOV

It is convenient to make new friends

3.76

0.871

SOV

Harmonious interactions with other guests

3.78

0.908

SOV

This experience will be interesting to others

3.74

0.923

SOV

The environment enhances relationships with other people

3.72

0.863

EMV

The stay makes me feel relaxed

3.72

0.935

EMV

The stay makes me feel happy

3.84

0.935

EMV

The stay is interesting and novel

3.84

0.936

EMV

The stay is like being at home

3.78

0.930

CCV

The stay has helped me expand my horizons

3.93

0.851

CCV

The stay has helped me to experience a different lifestyle

3.90

0.851

CCV

I have learned a lot about culture and customs

3.82

0.895

CCV

The stay has helped me fit into the local culture

3.71

0.851

CUS

Compared with expectations, you are satisfied

3.57

0.773

CUS

You are satisfied on the whole

3.85

0.773

CUS

Compared with other accommodation of the same price, you are satisfied with ancient city B&B

3.68

0.842

BEI

I would like actively to publicise this B&B to others

3.72

0.833

BEI

I would like actively to recommend this B&B to others

3.82

0.850

BEI

If I come here again, I will stay at this B&B once more

3.74

0.918

BEI

Even if the price rises, I would still stay at this B&B again

3.39

0.935