In order to promote energy efficiency and implement its awareness the following aspects should be taken into consideration.


・ It require a political interventional and a long term commitment by the government.

・ To avoid the blame policy the government should delegate the responsibility to a specialized governmental body that is rather related to the consumer.

・ The government should develop a comprehensive information and data system that is transparent for the users and available for as reference to different stakeholders.

・ An intervention plan has to be taken into consideration in order to properly formulate the required policy.

・ The assigned body should be responsible and dedicated to the energy efficiency awareness plan, and it has to have the required legal and executive powers to push for the required changes.

・ The assigned body has to incessantly follow up on the steps taken, monitor, evaluate and continuously support the plan in order to guarantee a long term commitment and an effective result.

・ The governmental body should identify and structure a clear goal, time span and statement for the required adopted policy plan.

・ The government body should utilise different tools like media and others to insure effective communication with the public.


・ The government or the assigned responsible party should set up a partnership with different entities that can help to promote and deliver the required plan for implementing energy efficiency.

・ The partnership should involve professionals that have the right experience to formulate the required plan, this could include media partners, marketing partners and others relevant parties.

・ The partners involved should conduct proper market research that will allow guiding for the best tools to approach the public.

・ There should be an on-going cooperation with other sectors like industry and manufacturing.

・ There should be an interval consultation with the industrial sector every few years.


・ Financial and physical resources should be mobilized to support the required actions.

・ A dedicated fund should be allocated to support the promotion plan.

・ There is a need to have interval inspection to the funding scheme in order to maintain and monitor its allocation towards the right path.


・ Users should be approached not as amass but should be divided into different sectors of age, status and even gender as possible.

・ The public must be well included and well informed throughout the process.

・ Transparency and clarity is a key factor to guarantee that the public not only understand but is also involved in the decision making process.

・ End-users must be given clear options that can help them achieve energy efficiency.

Time Plan

・ The time plan for the awareness scheme should allow a long term commitment and proper follow up in order to monitor up date and include new emerging technologies.

・ A regular follow up with a short time span should be taken into consideration to assure that all the required are properly applied and followed through.



・ It is important to relate obvious and quick wins for all players.

・ Including a reward policy in the structured plan in order to encourage different users and even investors to take charge.

・ Allocate funds from different sources and stimulate the private sector to invest in order to decrease the financial burden on the government.

・ Use structured funding schemes that involve low interest return, and low risks to encourage investors.

・ Include banks, NGOs and other players that can help stimulate and properly run the promotional schemes.


・ Include and insure attracting the interest of the industry and private investors to take part in EE initiatives.

・ Establish public-private partnerships.

・ Banks becomes a very important player and attracting them is vital to guarantee the allocations of the required funds.

・ Partnering with NGO’s and interties like development banks in order to facilitate financial allocation and experts involvement.

・ Including Experts that can help audit, monitor and develop the efficiency schemes.