Independent variables1

Model I

Model II

Model III

Model IV

Model I

Model II

Model III

Model IV

Bridging social capital

Bonding social capital

β

β

β

β

β

β

β

β

Intercept

2.813

0.362

0.579

1.181

2.951

0.620

0.749

1.882

Gender: male

0.069

−0.012

−0.011

−0.015

−0.007

−0.094*

−0.094*

−0.089*

Age

0.115*

0.005

−0.055*

−0.053

0.048

−0.020

−0.053

0.050

Internet use/day

−0.260***

−0.103

−0.099**

−0.096**

−0.147*

−0.024

−0.022

−0.021

Facebook use/day

0.339***

0.118**

0.020

0.017

0.212**

0.075

0.022

0.020

Number of Facebook friends

0.051

0.017

−0.023

−0.022

0.035

0.020

−0.001

0.002

Members of extracurricular club

−0.104*

0.013

0.036

0.033

−0.104

-0.005

0.007

0.006

Members of social group/org

−0.046

−0.022

−0.021

−0.025

−0.085

−0.025

−0.024

−0.022

Farmville history

0.151**

0.012

0.110***

0.114***

−0.040

−0.080

−0.146**

−0.147**

Use FV to connect with existing ties

0.583***

0.317***

0.312***

0.540***

0.394***

0.396***

Use FV to link new people

0.292***

0.195***

0.196***

−0.074

−0.127**

−0.126**

Life satisfaction

0.067*

0.026

0.017

0.231***

0.208***

−0.009

Loneliness

−0.032

−0.029

−0.181*

−0.044

−0.043

−0.134

Farmville intensity

0.534***

0.344*

0.292***

−0.051

FV intensity by life satisfaction

0.023

0.366

FV intensity by

loneliness

0.212

0.132

N = 430F

8.519***

69.358***

99.230***

86.612***

2.950***

27.434***

28.159***

24.664***

R2

0.123

0.657

0.749

0.750

0. 035

0.425

0.451

0.453

(ΔR2)

0.534

0.090

0.002

0.390

0.027

0.004