| Item | Detail |
| Basic Information | Gender, role (occupation) |
| Background introduction | Advertising is a discipline that tells about the origin, composition, basic principles and operational rules of advertising. There are many cases in the teaching to enrich the teaching content. |
| Questions | What are the advertisements in your daily life that impress you? Do you have other opinions or suggestions? |
| Way for spreading | Social platforms or networks such as WeChat, Weibo, and email |