Variable

N

Percentage

Gender

Female

Male

290

210

58%

42%

Age

<19

19 - 28

29 - 38

39 - 48

>49

25

325

75

50

25

5%

65%

15%

10%

5%

How many times you purchase a product/service recommended by Facebook Advertisements

Zero

One

Two

Three

More than three

…

195

75

205

25

All surveys were removed.

39%

15%

41%

5%

Main purchase category

Grocery products

Electronics

Clothing

Services

Others

95

100

190

90

25

19%

20%

38%

18%

5%

Total

500

100%