| Model | Standardized Coefficients Beta | Sig |
| Constant (−0.273) |
| 0.005 |
| Store environment | 0.321 | 0.000 |
| Store layout | 0. 258 | 0.000 |
| Shelf design | 0.168 | 0.000 |
| Sales promotion | 0.347 | 0.000 |
| Salespersons effectiveness | 0.227 | 0.000 |