Entrepreneurial Marketing Dimensions

Gender

Nature of Enterprise

F

Sig.

F

Sig.

Market Orientation

7.273

0.008**

2.305

0.033*

Innovation Orientation

7.005

0.010**

2.337

0.031*

Entrepreneurial Orientation

6.749

0.011*

1.665

0.128

Customer Orientation

5.518

0.021*

1.316

0.252