Variables | Components/Factors | ||||
SASE | SAME | SAIC | SAPT | SAPTS | |
In general there was an attractive range of products The quality of the products that I bought at this store met my expectations I can find variety of products that satisfies my need The price of the products sold by this store was acceptable Signs and decoration in the store were pleasant and tasteful The store spaces were visually appealing It is spacious and easy to move about The store was clean and fresh The store has appropriate return policy and easy to return products The store offered easy exchange services for products I purchased The store’s refund policy was appropriate This store often holds personal conversation with me This store takes the time to personally get to know me This store often inquires about my personal welfare This store takes utmost care for regular customers This store makes greater efforts for regular customers than for non regular customers | 0.856 0.849 0.782 0.751 |
0.821 0.773 0.752 0.743 |
0.863 0.850 0.821 |
0.842 0.827 0.798 |
0.872 0.848 |
Eigen value | 5.41 | 1.85 | 1.66 | 1.52 | 1.20 |
Variance% | 33.85 | 11.59 | 10.41 | 9.54 | 7.53 |
Cumulative% | 17.82 | 34.48 | 48.81 | 62.85 | 72.93 |
Cronbach’s alpha | 0.821 | 0.863 | 0.830 | 0.760 | 0.843 |