Theme/Code from FGD
Factor/Category (SPSS Code)
Societal Issues & Opportunity
The overall viewpoint on supporting or otherwise entrepreneurial environment & ecosystem in the country is termed as business potential.
Active government support
The support system as initiated by government & non-government agencies is majorly towards hard and soft “Infrastructure”.
Business venture in the pursuit of management brings in many Managerial issues and concerns time to time.
Short term gain focus
Sufficient inner drive is the pre-requisite for someone to plunge into entrepreneurship which to a large extent determined by personal factors.
Success stories (learning)
At a sub-conscious level various psychological determinants propel an individual toward entrepreneurship.
Changing Indian society
Positive societal change process, given a rise in demographic dividend forms impactful Social factors
Although family background is not a pre-requisite, a moral and/or financial support from family plays a pivotal role.