Variables | No of Item | Cronbach’s alpha | Cronbach’s alpha standardized items |
Customer Satisfaction | 1 | 0.728 | 0.701 |
Demographic Indicators | 7 | 0.739 | 0.707 |
Psychographic Indicators | 11 | 0.776 | 0.754 |
Economic Indicators | 2 | 0.755 | 0.748 |
Social Indicators | 3 | 0.731 | 0.711 |