The measuring scales | The component | |
1 | 2 | |
1—I have a sense of belonging to this bank 2—I am particularly loyal to this bank 3—I am satisfied to be a customer of this bank 4—I will continue to use the services of this bank as long as there are other more satisfactory banks 5—This bank has enormous advantages that I currently enjoy Eigen value Alpha of Cronbach | .980 .880 .68 .790
.677 4.007 .745 | .220 .325 .450 .590
.770 2.355 .725 |