# | Reasons |
1 | For continual survival |
2 | To increase awareness of quality in the firm |
3 | As a starting point to implement total quality management |
4 | To boost company performance |
5 | To improve workmanship and productivity |
6 | To increase profits |
7 | To improve quality culture |
8 | To increase competitiveness, customer satisfaction, business performance, worker motivation |
9 | To attract customers as they tend to follow certified firms, products and services |