B

SE B

β

R2

R2

F

Block 1

Demographics

.009

.009

1.44

Gender

−.137

.068

−.092*

Age

.002

.027

.004

Education

−.007

.043

−.008

Block 2

Political

.319

.050

.283***

.084

.075

40.957***

Interest

Block 3

Media Use

.113

.029

5.426**

TV

−.071

.051

−.086

NP

−.084

.045

−.106

Internet

.155

.046

.180**

Block 4

Interpersonal

.105

.051

.123*

.121

.008

4.307*

Communication

Block 5

Viewing frequency

.055

.018

.138**

.137

.017

9.561**