Types of blood donation

Definition

Motivational

Interventions aimed at increasing motivation toward blood donation

Cognitions-based

Interventions targeting psychosocial cognitions related to motivation, such as social nrms, attitudes, and barriers

Altruism

Interventions using altruistic motives to motivate individuals to give blood

Modeling

Interventions showing another person giving blood to motivate individuals to give blood

Reminders/asking

Interventions using direct requests or reminders about the next eligibility date and/or the next appointment to give blood (e.g., telephone call prompt)

Incentives

Interventions using incentives for donating blood such as a T-shirt, money, prizes, tickets, and other

Preventing vasovagal reactions

Interventions to avoid dizziness and fainting, including applied muscle tension during donation, pre-donation salt loading, on-site stomach distension with liquids, donor distraction techniques, more stringent estimated blood volume requirements for donors under age 23, salty post-donation snacks, intensive education for individuals with higher fear scores.