Components

1

2

Good quality rice

0.237

0.607

The price of rice is affordable

0.516

0.496

Human benefit and healthy life

−0.085

0.617

Easy access to the market

0.506

0.389

Availability

0.730

0.289

Distance and transport

0.769

−0.004

Income

0.589

0.204

Substitution with other food

0.637

−0.355