Stores

Gym/Fitness Center

Reason of visit

- Product quality

- Find everything needed

- Close to home

- Close to home

- Variety of sports

Visit frequency

More than 5 times per year

Minimum twice a week

Time spent to travel

Maximum 20 minutes

Maximum 20 minutes

Location they come from and they will go to

Home

Work and home

Age

Between 25 and 34

Between 25 and 34

Education level

University

University

Income level

Medium and high

Medium and high