	To be open towards each other		Batterink et al., 2010
	To maintain open dialogues
		· To carry out informal communications to form a comprehensive picture of her · To bring about a communication that lead to friendship	Bergh et al., 2011
		· To manage to really communicative each other	Weber and Weber, 2011
	To disagree and agree on what is really important		Discua et al., 2013
	To respect the wisdom of the entrepreneurs’ team member		Discua et al., 2013
	To demonstrate “coach ability” and willingness to change		Maxwell and Lévesque, 2014
Reliance: To show willingness to be vulnerable through delegation of tasks [14] (4 articles)
	To show willingness to be vulnerable through delegation of tasks		Bowey and Easton, 2007; Maxwell and Lévesque, 2014
	To know aspects of the other party, such as reliance		Sigfusson and Harris, 2012 [79]
	To be able to be trusted at all times		De Clercq and Sapienza, 2006
Kinship *: Kinship, strong ties, friendship, and closeness … (16 articles)
	To make her acquaintance
		· If the bank manager moves to another bank, they will change the bank accordingly: “he knows me very well …”	Howorth and Moro, 2006
		· People know her	Jack and Anderson, 2002
		· She has to make their acquaintance … It’s better to be friends	Doern and Goss, 2012
		· To be good acquaintances with all people around her	Drnovsek et al., 2008 [80]
	To keep deeply embedded relations		Curtis et al., 2010
		· To avoid to create procedures and forms to manage the relationships	Curtis et al., 2010
		· To have personal links	Howorth and Moro, 2006
		· To attend their important personal life events (e.g., wedding or funeral of their family’s member)	Nguyen and Rose, 2009
	To have good relations		Curtis et al., 2010
	To expose family atmosphere
		· To make customers feel at home	Altinay et al., 2014
	To be friends		Doern and Goss, 2012; Welter, et al., 2004
	The longevity of the relationships with those known for longer timescales		Butler et al., 2007
	To demonstrate friendship
		· To invite customer to socialize · To invite customer to come and have a chat · To frequently provide more general conversations	Butler et al., 2007; Altinay et al., 2014
	To use of family and friend ties		Amatucci and Sohl, 2004; Sigfusson and Harris, 2012 [79] ; Discua et al., 2013
		· To be embedded within the local context through family ties Her family was unfamiliar with the fashion industry but had extensive business knowledge, experience and acumen, were well regarded within the local community and provided both financial and moral support	Jack and Anderson, 2002
		· The customer is a relative of her/of someone who works in the firm	Presutti et al., 2011