F & SQ

BRAND A

BRAND B

BRAND C

BRAND D

ROW SUM

NORMAL

BRAND A

5526.0073

2013.7067

4614.9304

1979.2160

14,133.8604

0.3803

BRAND B

4018.3488

1260.9232

2890.8392

1684.2275

9854.3387

0.2651

BRAND C

636.1194

206.2138

481.4177

249.3023

1573.0531

0.0423

BRAND D

5297.3831

1092.4146

3365.7491

1848.5394

11,604.0862

0.3122

37,165.3385

1.0000