Variable | Categories | Number | Percent |
Buy a brand if your favorite celebrity is endorsing it. | Strongly agree | 107 | 40.7 |
Agree | 57 | 21.7 | |
Neutral | 17 | 6.5 | |
Disagree | 63 | 24.0 | |
Strongly disagree | 19 | 7.2 |