| Experimental Conditions |
| ||||
CSR-informational advertising | CSR-transformational advertising |
| ||||
Condition A | Condition B | Condition C | Condition D | Total | ||
NFC Individuals | High-NFC | 44 | 41 | 33 | 36 | 154 |
Low-NFC | 36 | 39 | 47 | 44 | 166 | |
| Total | 80 | 80 | 80 | 80 | 320 |