| Purchase Intentions | Strongly Disagree | Disagree | Neutral | Agree | Strongly Agree |
| In purchasing cars, I will purchase a locally assembled one |
|
|
|
|
|
| In purchasing cars, I will not purchase a locally assembled one |
|
|
|
|
|
| I will only purchase imported cars when locally assembled cars are not available. |
|
|
|
|
|
| I will recommend purchasing locally assembled cars to my friends. |
|
|
|
|
|
| I will purchase locally assembled cars even at higher prices. |
|
|
|
|
|
| I would consider purchasing a locally assembled car. |
|
|
|
|
|
| There is a good probability that I would consider purchasing locally assembled car. |
|
|
|
|
|
| Price | Strongly Disagree | Disagree | Neutral | Agree | Strongly Agree |
| The price of locally assembled cars is high |
|
|
|
|
|
| The price of locally assembled cars is low |
|
|
|
|
|
| Locally assembled cars are expensive |
|
|
|
|
|
| Locally assembled cars are inexpensive |
|
|
|
|
|
| Overall, I think a locally assembled car will be good value for the money |
|
|
|
|
|
| If I buy a locally assembled car, I will be getting my money’s worth. |
|
|
|
|
|
| If I buy a locally assembled car, I will be getting a good car for a reasonable price. |
|
|
|
|
|
| After Sales Services | Strongly Disagree | Disagree | Neutral | Agree | Strongly Agree |
| Spare parts of locally assembled cars are easily available |
|
|
|
|
|
| Spare parts of locally assembled cars are low priced |
|
|
|
|
|
| Technical support for locally assembled cars is easily available |
|
|
|
|
|
| Technical support for locally assembled cars is low priced |
|
|
|
|
|
| Warranty on new locally assembled cars is an important feature for me |
|
|
|
|
|
| In general, repair and maintenance services provided for locally assembled cars are adequate |
|
|
|
|
|
| Product | Strongly Disagree | Disagree | Neutral | Agree | Strongly Agree |
| Locally assembled cars are suitable for the local Pakistani market |
|
|
|
|
|
| Locally assembled cars have made improvements to their suitability for Pakistani driving conditions |
|
|
|
|
|
| Locally assembled cars are competitive |
|
|
|
|
|
| Locally assembled cars have acceptable workmanship |
|
|
|
|
|
| Locally assembled cars are of acceptable quality |
|
|
|
|
|
| Locally assembled cars are technologically advanced |
|
|
|
|
|
| There is creativity in locally assembled cars |
|
|
|
|
|
| Locally assembled cars are imitations of foreign cars |
|
|
|
|
|
| There is variety in locally assembled cars |
|
|
|
|
|
| Locally assembled cars have good appearance |
|
|
|
|
|