Constructs

Items

Source

Purchase intentions

7

Theo et al. (2008) and Ekam (2013)

After sale service

6

Yoo, et al. (2000), Ahmad and Butt (2012) and Al-Dmour et al. (2013)

Price

7

Yoo, et al. (2000), Ahmad and Butt (2012) and Al-Dmour et al. (2013)

Product

12

Raoof (1997)

Brand loyalty

4

Sajjad Ahmad and Muhammad Mohsin Butt, (2012)

Brand product quality

5

Sajjad Ahmad and Muhammad Mohsin Butt, (2012)