| Value of internet enterprise | Indictors | Weight | Secondary indictors | Weight |
| Self-value (A) | Aw = 0.15 | Company culture (a1) | aw1 = 0.64 | |
| Brand influence (a2) | aw2 = 0.26 | |||
| Staff education (a3) | aw3 = 0.10 | |||
| Strategic core (B) | Bw = 0.27 | Monthly page views (b1) | bw1 = 0.25 | |
| Market share (b2) | bw2 = 0.75 | |||
| Product design and service (c) | Cw = 0.37 | Customer flow (c1) | cw1 = 0.10 | |
| retention time (c2) | cw2 = 0.04 | |||
| User stickiness (c3) | cw3 = 0.29 | |||
| Page views (c4) | cw4 = 0.06 | |||
| Continuous innovation (c5) | cw5 = 0.51 | |||
| Financial status (D) | Dw = 0.13 | Income (d1) | dw1 = 0.14 | |
| Net cash flow (d2) | dw2 = 0.43 | |||
| Wool yield (d3) | dw3 = 0.43 | |||
| Potential value (E) | Ew = 0.08 | Gross margin (e1) | ew1 = 0.14 | |
| Total revenue growth rate (e2) | ew2 = 0.72 | |||
| Stock returns (e3) | ew3 = 0.14 |