Static

Dynamics

Mello Dias (2012)

Hymer’s Direct Investment

Product Life Cycle

Transaction Costs

Internationalization of the Uppsala School

Internalization

Dunning’s Eclectic Paradigm

Resource Based View

Institutional Theory

Economical

Behavioral

Bueno & Domingues (2011)

Venom Model: comparison of production and marketing costs

Uppsala: understands internationalization as a process composed of several phases that can be sequential or not.

Eclectic Paradigm: uses the principles of transaction cost theory for internationalization decisions; uses the internationalization theory of Buckley and Casson (2002); apud Bueno & Domingues (2011) .

Born Globals: they are already created based on international strategies, including the immediate opening of subsidiaries abroad. One of the main ways of entering the foreign market is the strategic alliance that allows access to foreign resources for production and marketing.