| Social interaction | The use of social media to communicate and engage with people |
| Information seeking | The use of social media to look for information or self-educate |
| Pass time | The use of social media to keep one occupied and to ease boredom |
| Entertainment | The use of social media to contribute to enjoyment and entertainment such as listening to music |
| Relaxation | Making use of social media to relieve anxiety and stress |
| Communicatory utility | Social media to facilitate communication and disseminate information. |
| Convenience | providing users with convenience or utility such as online shopping |