Latent Variables

Loadings

CR

AVE

α

Information Quality

IQ1

0.898

IQ2

0.842

IQ3

0.884

0.929

0.767

0.899

IQ4

0.878

System quality

SQ1

0.846

SQ2

0.848

SQ3

0.874

0.921

0.745

0.886

SQ4

0.883

Service quality

SVQ1

0.840

SVQ2

0.864

SVQ3

0.864

0.920

0.741

0.884

SVQ4

0.875

Commitment

CO1

0.862

CO2

0.841

CO3

0.870

0.921

0.746

0.886

CO4

0.882

Online Shopping Behavior

OSB1

0.745

OSB2

0.793

OSB3

0.843

0.901

0.695

0.862

OSB4

0.835

OSB5

0.795