Existing tourism product
New tourism product
Existing Tourism Market
1. Market penetration
3. Tourism Products Development
・ Minimizing immigration formalities.
・ Offer especial price
・ Improve border highway.
・ Assurance securities issues.
・ Revitalize quake affected heritage, monuments, and trekking route.
・ Co-operation in promotional campaign.
・ Improve ICT.
・ Improvement on Accommodation, Transportation, Food, Relaxation, recreation Attitudes of local resident’s Overall service quality Shopping, Scenic spots/areas Tour guides’ service.
・ Actively participate Chinese travel mart (CITM, GITF, ITE, WTFS, UTE, BITE, COTTOM etc.)
・ Operate regional international airport and direct economy flight to different cities in China.
・ Calling for international tourism conference
・ Improve and widen Kathmandu-kodari, Araniko Highway
・ Maintain bilateral diplomatic and political adequate relation with PRC.
・ Encourage volunteer tourists.
・ Strengthening information available to tourists and tour operators on service quality would also make a difference.
・ Gratis visa fee for Chinese tourists.
・ Organize government tourism institution & travel agent’s incentives interaction program.
・ Give incentive for loyal tourists.
・ To build new Hotel, restaurants, shopping mall, Disneyland, parks and zoo.
・ Give concessions on mountain climb royalties.
・ Loosen for business registration for Chinese investors.
・ Increase educational and personnel exchange.
・ Operate other border land route from existing
・ Explorative Nepal’s western region based tourist destination package.
・ New cultural-ethnical homestay.
・ New adventurous outdoor game.
・ Various festival based product
・ Encourage personal selling.
・ Establish more economic port between frontiers.
・ Introduced feminist tour package targeting Chinese female visitors.
New Tourism Markets
2. Market Development
4. Tourism Product diversification
・ To establish media interaction, seminar and workshop in additional cites.
・ Increments on sales mission Chinese major and medium size cities.
・ Establish information center in various Chinese cities.
・ Encourage and invite famous Chinese star, high level leader, celebrities.
・ Establish PR companies in tourists generating region.
・ Promotional advertise campaign in Chinese mainstream TV, Newspaper, Travel magazine,
・ To establish sister city ties with various Chinese cities.
・ Co-operation with Chinese giant travel agencies, whole-sellers, and retailer entire potential tourist generating regions.
・ Find the possibilities of co-operation with interested different countries diplomatic mission in China.
・ make a ties and acknowledge among giant Chinese business enterprises.
・ Operate direct roadways transportation from Lhasa-Kathmandu.
・ Operate NRA economy flight from Lhasa-KTM air route.
・ Advertisement campaign along Hong Kong, Taiwan, Korea, Japan, Macau, Thailand, Singapore’s tourist’s destination.
・ Permitting Chinese agencies franchise in Nepal.
・ Negotiation with Chinese banking online system, alipay, c-trip, elong, mango and Tuniu etc.
・ Introduce new adventurous tourist product.
・ Make new trail made tour package.
・ Make high standard tourist package for wealthy tourists.
・ To create New multinational tourist circuit (Nepal-Sikkim, Bhutan and Tibet)
・ Take especial Buddhist Pilgrim package (especial Lumbini)
・ Especial care package for senior tourists.
・ Create honeymoon and marriage adventurous Mt. Everest packages.
・ Chinese tourist friendly mobile app and game develop.
・ Green /eco friendly package.
・ Develop common tour package along TAR and Nepal.
・ Develop cultural musical, academic research, filming mass cinemas, charitable package.
・ Trans Himalayans exploring. package
・ Encourage international chain restaurants, musical- brand etc.
・ Integrate package of multi diversify Nepalese touristic product portfolios.
・ Developed niche market products.
・ Emphasize feminists tourist products.