Internal ability (assignment)
External factors | Strength | Weakness |
Circulation scale largest (5); Circulation distance longest (5); Distribution terminal most (5); | Circulation Links most (1); Logistics costs highest (1); Circulation loss highest (1); | |
Opportunities | SO strategy | WO strategy |
National key construction | Promote the financial reform of fresh agricultural products | Strengthen the construction of cold chain facilities in the wholesale market |
Threats | ST strategy | WT strategy |
Impacted by other modes of circulation | Improve the wholesale market management mode | Simplify wholesale market fees and entry procedures |