| Reasons | Medium | Total | |||||
| Internet | Phone | Radio | Newspaper | TV | Rallies | ||
| Wider audience | 1 | 5 | 15 | 4 | 5 |
| 30 |
| Visual effects | - | - | - | 1 | 17 | - | 18 |
| Still to adopt newness (Internet) | - | - | 2 | - | - | - | 2 |
| Update on daily events | - | - | - | 7 | - | - | 7 |
| Easiest means of communication | - | 1 | - | - | - | - | 1 |
| Affordable | - | 3 | 15 | - | - | 1 | 19 |
| Direct interaction | 3 | 1 | - | - | - | 12 | 16 |
| Loaded with information | 4 | 1 | - | 2 | - | - | 7 |
| Total | 8 | 11 | 32 | 14 | 22 | 13 | 100 |