Model | Unstandardized Coefficients | Standardized Coefficients | t | Sig. | ||
B | Std. Error | Beta | ||||
1 | (Constant) | 2.359 | .430 |
| 5.482 | .000 |
Differentiation Strategy | .275 | .085 | .240 | 3.234 | .001 | |
Cost Leadership Strategy | .053 | .086 | .047 | .621 | .035 | |
Distribution Channel | .143 | .060 | .176 | 2.361 | .019 |