Customer Loyalty Groups | Response (%) | Ranking |
Customer Loyalty Group I: Price | 40.8 | 2 |
Customer Loyalty Group II: Variety of products | 40.8 | 2 |
Customer Loyalty Group III: Promotion activities | 40.6 | 3 |
Customer Loyalty Group IV: Membership | 40.4 | 4 |
Customer Loyalty Group V: Supermarket location | 41.8 | 1 |