| Demographics | Frequency | % | Valid % | Cumulative % |
| Gender |
|
|
|
|
| Male | 263 | 64.15 | 64.15 | 64.15 |
| Female | 147 | 35.85 | 35.85 | 100 |
| Total | 410 | 100 | 100 |
|
| Age |
|
|
|
|
| Under 30 years | 152 | 37.07 | 37.07 | 37.07 |
| 31 - 40 years | 137 | 33.41 | 33.41 | 70.48 |
| 41 - 50 years | 81 | 19.76 | 19.76 | 90.24 |
| 51 - 60 years | 34 | 8.29 | 8.29 | 98.53 |
| 61 and above | 6 | 1.47 | 1.47 | 100 |
| Total | 410 | 100 | 100 |
|
| Education (Highest) |
|
|
|
|
| SSC | 19 | 4.63 | 4.63 | 4.63 |
| HSC | 46 | 11.22 | 11.22 | 15.85 |
| Bachelor | 85 | 20.73 | 20.73 | 36.58 |
| Masters | 243 | 59.27 | 59.27 | 95.85 |
| M. Phil | 3 | 0.73 | 0.73 | 96.58 |
| Ph.D | 14 | 3.42 | 3.42 | 100 |
| Total | 410 | 100 | 100 |
|
| Occupation |
|
|
|
|
| Student | 126 | 30.73 | 30.73 | 30.73 |
| Housewife | 24 | 5.85 | 5.85 | 36.58 |
| Professional/Self employed | 37 | 9.03 | 9.03 | 45.61 |
| Businessman | 56 | 13.66 | 13.66 | 59.27 |
| Government employee | 21 | 5.12 | 5.12 | 64.39 |
| Private employee | 112 | 27.32 | 27.32 | 91.71 |
| Autonomous employee | 34 | 8.29 | 8.29 | 100 |
| Total | 410 | 100 | 100 |
|
| Number of Hand Phone |
|
|
|
|
| 1 hand phone | 291 | 70.97 | 70.97 | 70.97 |
| 2 hand phones | 76 | 18.54 | 18.54 | 89.51 |
| More than 2 handphones | 43 | 10.49 | 10.49 | 100 |
| Total | 410 | 100 | 100 |
|
| Experience of Using Smartphones |
|
|
|
|
| Less than 2 years | 46 | 11.22 | 11.22 | 11.22 |
| 2 to 5 years | 168 | 40.98 | 40.98 | 52.20 |
| More than 5 years | 196 | 47.80 | 47.80 | 100 |
| Total | 410 | 100 | 100 |
|
| Budget Range |
|
|
|
|
| Below Tk.10,000 | 33 | 8.05 | 8.05 | 8.05 |
| Tk.10,000 - Tk.20,000 | 138 | 33.66 | 33.66 | 41.71 |
| Tk.20,000 - Tk.40,000 | 144 | 35.12 | 35.12 | 76.83 |
| Tk.40,000 - Tk.60,000 | 59 | 14.39 | 14.39 | 91.22 |
| Tk.60,000 - Tk.80,000 | 22 | 5.37 | 5.37 | 96.59 |
| Above Tk.80,000 | 14 | 3.41 | 3.41 | 100 |
| Total | 410 | 100 | 100 |
|