| STAGE|% of Adoption Overall | Elements Present on Website | Life Insurance No. (%) N=9 | Non-Life Insurance No. (%) N=19 | Private Sector No. (%) N=26 | Public Sector No. (%) N=2 |
| Stage One|80% Emerging Web Presence | Contact Information | 9 (100) | 19 (100) | 26 (100) | 2 (100) |
| Company Information | 8 (89) | 19 (100) | 25 (96) | 2 (100) | |
| Insurance Overview/ FAQs | 4 (44) | 8 (42) | 10 (38) | 2 (100) | |
| Information about the products offered | 9 (100) | 18 (94) | 25 (96) | 2 (100) | |
| Feedback forms | 7 (78) | 10 (53) | 15 (58) | 2 (100) | |
| Stage Two|73.4% Enhanced Web Presence | Detailed product information | 8 (89) | 11 (58) | 17 (65) | 2 (100) |
| Media Centre | 2 (22) | 4 (21) | 4 (15) | 2 (100) | |
| Links to other sites | 4 (44) | 6 (32) | 10 (38) | 0 (0) | |
| Stage Three|40% Interactive Web Presence | Availability of various forms in PDF | 5 (56) | 9 (47) | 12 (46) | 2 (100) |
| Live Chat | 1 (11) | 4 (21) | 2 (8) | 2 (100) | |
| Online claim intimation | 2(22) | 4 (21) | 2 (8) | 2 (100) | |
| Online Claim tracker | 0 (0) | 0 (0) | 0 (0) | 0 (0) | |
| Online Application tracker | 0 (0) | 0 (0) | 0 (0) | 0 (0) | |
| Online Policy Status | 0 (0) | 2 (11) | 2 (8) | 0 (0) | |
| Stage Four|19% Transactional Web Presence | Online Purchase | 0 (0) | 2 (11) | 2(8) | 0 (0) |
| Online premium payment | 1 (11) | 2 (11) | 2 (8) | 1 (50) | |
| Online accounts | 1 (11) | 3 (16) | 3 (12) | 1 (50) | |
| Stage Five|21% Full Web Presence | Instant/Free quotes | 1 (11) | 2 (11) | 2 (10) | 1 (50) |
| Online Insurance Market Place-Alliance with competitors | 0 | 0 (0) | 0 | 0 |