Item

Description

Approach

The current research is a descriptive research.

Population

Users of mobile network service providers through Social Media in Egypt.

Sampling Techniques

The sampling technique used for questionnaire is clustered random sampling, which depends on selecting a random sample from users of mobile network service providers through Social Media.

Sample Size

402 users of mobile network service providers through Social Media.

Data collection

Interviews directed to frequent users of Social Media

Questionnaires directed for users of mobile network service providers through Social Media.

Statistical Packages

SPSS

AMOS

Unit of Analysis

The sample consisted of all the customer of the Egypt mobile service providers who has activities in these companies’ Facebook page. This sample is distributed on the three companies (Vodafone, Etisalat, We, and Orange).

Sampling Design

Probability Sampling

Time Horizon

Cross sectional