Perceived Role

Frequency (N = 97)*

Percentage (%)

Concerned citizen

48

49.48

Member of an organization directly involved in the project

37

38.14

Staff member

11

11.34

Leader of an organization directly involved in the project

6

6.19

None

6

6.19

Client/Beneficiary of tourism services

3

3.09

LGU

3

3.09

Municipal Tourism Office employee

3

3.09

Food and room service provider

1

1.03

Dive master

1

1.03